An ad in B2B Illinois will put your message into the hands of people who:

• Are well-educated
• Have disposable income
• Make purchasing decisions at home AND at work
  

Here are a few of the customary Business Publication marketing percentages:

78% of the readers are college educated.
50% of the readers earn an average household income of $80,000 plus.
62% of readers keep the latest issue for more than one month.
64% of readers respond to listed advertisements.

Ad Sizes

2008 Advertising Rates

Commitment	1/16 pg.	1/8 pg.	1/4 pg.	1/2 pg.	Full pg.	Page 3*	Back Cover*	Center Spread*
Open Rate	$150	$195	$300	$495	$675	$1,000	$1,200	$1,575
3 Month	$125	$170	$275	$470	$640	$950	$1,050	$1,510
6 Month	$110	$150	$255	$450	$620	$880	$980	$1,390
12 Month	$95	$125	$225	$420	$590	$845	$865	$1,250

Rates are per ad, for black & white ads. Full color charge: $175 per ad. *Rate includes full color.

2008 Ad and Content Calendar

Publication date	Ad space/article deadline	Ad appoval deadline (5 pm)
February 1, 2008	1/11/2008	1/21/2008
March 3, 2008	2/8/2008	2/18/2008
April 1, 2008	3/14/2008	3/24/2008
May 1, 2008	4/11/2008	4/21/2008
June 2, 2008	5/16/2008	5/26/2008
July 1, 2008	6/13/2008	6/23/2008
August 1, 2008	7/11/2008	7/21/2008
September 1, 2008	8/15/2008	8/25/2008
October 1, 2008	9/12/2008	9/22/2008
November 3, 2008	10/10/2008	10/20/2008
December 1, 2008	11/14/2008	11/24/2008
January 2, 2009	12/12/2008	12/22/2008

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Contact Your B2B Illinois Advertising Consultant To Place Your Ad:

Terry Atkins 815-802-3888	Jo Ann Bachar 815-937-3349	Sandy Behrends 815-802-3891
Joanie Copenhaver 815-937-3363	Amy Eichholz 815-929-7496	Thomas Goodrich 815-937-3339
Gina Harpin 815-929-7494	Marcia Hellmuth 815-929-7490	Myrdis Hines 815-929-7491
Monte Parsons 815-937-3357	Lisa Sunn 815-937-4447	Cary Turner 815-937-3331
	Lyle Turro 815-937-3376